Facial recognition technology is a fascinating subject that has become less of a hypothetical and more of a functioning reality in recent years. It has a wide variety of applications these days, ranging from unlocking cell phones and making online purchases to company security. It’s not without its controversy when it comes to certain applications; however, it has several uses that when applied to your business can offer great benefits. For example, AnyVision is a company that has incorporated facial recognition capabilities into their security products, helping businesses like yours become safer and keeping data and private information more secure.
Although facial recognition technology is, in some cases, considered to have been first created back in the 1960s by Woodrow Wilson Bledsoe, it hasn’t been until more recent decades that people have stopped considering it a concept from science fiction novels and began to embrace it as a reality. That means that there are still plenty of questions surrounding the technology, and new questions come up every day as the technology continues to develop. If you’re considering incorporating facial recognition technology into your business or are simply curious about its benefits and the concerns around it, then check out some of the most frequently asked questions below to learn more about facial recognition and all that is has to offer.
- Can Facial Recognition Be Fooled?
Whether you’re playing with your new iPhone or are a fugitive from justice, you probably want to know whether or not facial recognition can be fooled. In 2016, researchers at Carnegie Mellon University conducted an experiment that showed that certain facial recognition software could, in fact, be tricked into thinking the subject was someone else just by placing some goofy glasses on the person in the photo. There have also been others who have tried using masks or face casts to see if the facial recognition on their phone would recognize them even if they didn’t use their actual face.
Although certain facial recognition software can (or could) be fooled, as the technology has developed and the right companies have begun to develop it further, it has become more difficult for individuals to fool facial recognition programs into thinking they are someone else.
- Is Facial Recognition Accurate?
Knowing that certain software can be tricked might lead you to automatically think that facial recognition technology is less accurate than it should be. Although some software does have bugs that need to be worked out, and there are discrepancies that still need to be addressed, facial recognition is a lot more accurate than you might think. As it is now, facial recognition tends to be most accurate depending on your race, gender, and other factors, but as it continues to develop and as it is continually used, it is becoming more and more accurate every day.
- What are the Risks of Using Facial Recognition?
As it is now, there are some risks associated with facial recognition technology that have people concerned. For example, some are concerned about the lack of checks and balances in place—checks and balances will be an important part of its use in mass settings such as city-wide facial recognition used by cops, but they will be less important when the software is being used by a private company for their own security. Another risk that has some concerned is the risk of fraud—although its ethical use can improve security, it could potentially leave people open to exploitation if it falls into the wrong hands. Privacy and anonymity is another potential risk that has some concerned; however, others feel that it could better protect individuals.
As with any other type of technology, there are inherent risks involved and those that are concerned about its use, but there are also multiple benefits that cannot be ignored.
- How is Facial Recognition Already Being Used?
As mentioned earlier, facial recognition already has a variety of uses spanning from personal to industrial. Believe it or not, facial recognition technology can and is being used to help better match up people who are looking for dates online. It is also already being used by Apple to unlock iPhones, and Facebook to automatically tag or suggest tagging an individual in photos. On a grander scale, it is also being used to help identify genetic diseases before they are diagnosed by symptom.
Often times, people think of such a grand technology of only being used in grand ways, but it has many everyday applications as well and has already been adopted and implemented by well-known businesses and service providers.
- What are the Top Ways Facial Recognition Can Benefit my Business?
Facial recognition technology offers a lot of benefits to businesses. While some can incorporate it into the product they offer, others may use it to improve their own security by keeping unwanted visitors out of the building and out of private files. Either way, as it continues to develop and as products like those offered by AnyVision continue to be made available, many businesses are choosing to adopt facial recognition in the ways available to them to help enhance and improve their business for both them and their clients.
Although it is still relatively new in some ways and comes with questions and concerns, facial recognition technology is a powerful tool that is already benefiting businesses, their customers, cities, and citizens worldwide. As with any new technology, it may come with some concerns, but many feel that the overall rewards and benefits outweigh the potential risk.
What do you think? Would you use facial recognition technology in your business?